We Provide Global Growth and Direct-to-Consumer Marketing Strategies To Supercharge Customer Relationships
Simplify Your Marketing and Unlock the Hidden Revenue in Your Database - Fractional Marketing Leadership to Boost Sales, Reduce Churn, and Scale Faster Without Full-Time Overhead
Hi, I'm Mike Ridgewell. I've spent 30+ years on the client side at Disney and Fortune 500 companies, building the marketing strategies and infrastructure that turn customers into lifelong fans. My team and I now do the same for teams like yours looking to scale with proven systems for efficiency and growth.
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What makes our approach different? Putting the customer at the forefront of everything we do, using frameworks used from start-ups to major corporations to understand and influence your consumer journey, customized to your exact situation and needs.
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What do you get with this approach? You get a North Star Plan that boosts customer acquisition, streamlines activation and onboarding, improves retention, and creates efficiencies in marketing spend. We can even make it all happen for you.
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Whether you need fractional CMO services, marketing leadership, or practical project-based marketing problems solved, we are here for you. Let's connect!
Select Clients and Experience
"Ridgewell is one of the best in the biz - if you have the opportunity to work with Mike or meet him at a conference, do it!
Dan Krolczyk, B2B Sales Leader at Everfi
US-Based, Globally Connected
At Denmark Street Marketing, we reject one-size-fits-all solutions. Our playbooks allow us to craft custom strategies built around your goals, your customers, and your growth stage. Our team brings decades of client-side experience from around the world, so we understand what it takes to turn bold visions into real, measurable outcomes without stress and hassle
Fractional Leadership
Senior marketing leadership without the full-time cost
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10-15 hours/week strategic guidance and team mentorship
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Ideal for companies struggling to hire or afford a full-time CMO or Head of Marketing
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Get Disney-level expertise starting this week, not next quarter
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Minimum 3-6-month commitment for meaningful transformation
Retention Audits
30-day work streams using Disney-proven frameworks
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Customer journey and lifecycle assessment to find opportunities from welcome & nurture to growth
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Integrated marketing strategy roadmap with implementation timelines
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Actionable recommendations you can use immediately
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Perfect for companies ready to fix onboarding and retention gaps immediately
Strategic Sprints
60-90 day intensive transformation sessions using proprietary frameworks
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Complete implementation of our Denmark Street Marketing Playbooks customized to your sit
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Team training on growth, activation, retention, and loyalty best practices
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Systematic approach to turning customers into repeat buyers
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Results-focused with clear success milestones
Which Path Best Suits You?
We've completed successful global products in a range of industries from entertainment, ecommerce, SaaS, hospitality, health & wellness, and more. The common denominator is applying a human-first approach to marketing with process and precision. Which solution is best for you?
Ready to Stop Losing Customers After Their First Purchase?
​Book your growth strategy deep-dive session - it's just 30 minutes to discover:
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​✅ Whether fractional marketing leadership makes sense for your situation
✅ Your biggest growth and retention opportunities using proven frameworks I've used at Disney and others
✅ Specific approaches that could work best for your business
✅ 90-day roadmap you can start implementing immediately
This is no sales pitch - it's a strategic conversation with actionable ideas you can use whether we work together or not. We only take on 1-2 new clients per month, so it's important to us to ensure a good fit to deliver you what you need.
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Not ready to book a call? No worries! Follow or connect with Mike on LinkedIn, or subscribe below for Growth Insights