Solving Big Problems For Company Leaders - We Help You Improve Marketing, Boost Sales, Reduce Churn, and Scale Faster With Disney-Proven Systems
Hi, I'm Mike Ridgewell. I've spent 30+ years on the client side at Disney and Fortune 500 companies, building the marketing strategies, teams and infrastructure that turns customers into lifelong fans.
My team and I now do the same for B2C and B2B companies like yours.
We put the customer at the forefront of everything we do, using frameworks proven from start-ups to major corporations to understand and influence your consumer journey. By partnering with us, you get custom-tailored strategies for your exact situation and needs, turning marketing into a repeatable problem-solving system.
With this approach. you get a plan that boosts finding new customers. It streamlines onboarding them. It improves how to engage and retain them. It even creates efficiencies in marketing spend. We can even make it all happen for you.
Whether you need fractional marketing leadership, advisory work, or practical short-term projects, we can help. Let's connect!
Select Clients and Experience
Questions That Bring Most of Our Clients to Us
How can I create a North Star plan for my company?
What are the best marketing strategies to boost sales?
How can a growth consultancy help my business?
How do I improve customer retention for my business?
How do I reduce or avoid churn for my business?
How can I better onboard my customers?
Where can I hire a fractional CMO for my business?
Where can I find growth marketing consultants?
Where to hire a fractional CMO in Los Angeles?
How can I create a loyalty program for my business?
What are effective direct-to-consumer strategies for startups in the US?
Where can I get D2C help?
"Ridgewell is one of the best in the biz - if you have the opportunity to work with Mike or meet him at a conference, do it!
Dan Krolczyk, B2B Sales Leader at Everfi
I've Done It For Disney, Now I Do It For You
At Denmark Street Marketing, we know that one-size-fits-all solutions no longer work. My playbooks that I've used at companies like Disney allow custom strategies built around your goals, your customers, and your growth stage.
Any engagement starts with getting to the root of the business opportunities, and then how to best align teams, resources and systems around what needs to be done, such as brand building, driving new customers, onboarding them, and keeping them coming back. It's not just theories; it's building a partnership for practical and proactive action.
My team brings decades of client-side experience in B2C and B2B from around the world, so we understand what it takes to turn bold visions into real, measurable outcomes without stress and hassle. Let us see what we can do for you!
Fractional Leadership
Senior marketing leadership, mentorship and advice without the cost and overhead of full time hires
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Ideal for companies not ready to hire a full-time CMO or Head of Marketing
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Get Disney-level expertise starting this week, not next quarter
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Minimum 3-6-month commitment for meaningful transformation
Retention Sprints
30-day work streams using Disney-proven systems to unlock the value in your database
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Customer journey and lifecycle assessment to find opportunities from welcome & nurture to growth
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Actionable recommendations you can use immediately to reduce churn rates and turn customers into repeat buyers
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Perfect for companies ready to fix onboarding and retention gaps immediately
Strategic Sprints
Short-term intensive transformation sessions to supercharge your growth marketing
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Complete implementation of results-focused growth strategies, direct-to-consumer marketing, and loyalty solutions
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Systems and processes, including when to use, and not use, AI
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Ideal for teams needing help right now
Case Studies and Success Stories
Here are a few examples of the results we can share. There are many more, protected by NDAs. Contact us for more details.
10
Successful loyalty program builds or enhancements
3x
Growth in qualified leads for B2B SaaS with improved CAC/LTV
$1 Million
D2C client revenue generated in Year One
50%
B2B MQL Conversion rate lift through enhanced storytelling
75%
Engagements become long term assignments
28%
B2B churn reduction in three months via lifecycle
What Big Challenges Do You Need Solving?
Book your growth strategy session. This is no sales pitch - it's a strategic, authentic conversation with actionable ideas you can use whether we work together or not. It's just 30 minutes to discuss:
✅ Your current marketing efforts, how you feel about them, and what's keeping you up at night
✅ Specific approaches that could work best for your business that we've seen work for others
✅ Tips and Ideas you can start implementing immediately
Why we do this - We only take on 1-2 new clients per month, it's important to us to ensure a good fit to deliver to you what you need.
Not ready to book a call? No worries! Follow or connect with Mike on LinkedIn